What’s the Real Goal With Social Media?
“How will social media increase my sales?” This is a question often asked by small business owners. While a strong social media presence is hard to measure monetarily, the benefits are quite valuable....
View ArticleWhich Social Media is Right for Me?
After reading the staggering statistics and benefits behind successful social media campaigns, you’ve decided that your business needs more of an online presence. One of the overwhelming obstacles that...
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LinkedIn – More Than an Online Resume
Since its creation in 2003, LinkedIn has seen tremendous growth. While I’ll admit that I only joined based on the recommendation of my brother, it has become one of the greatest resources for my small...
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Why 80% of LinkedIn Groups Are a Waste of Time (and what you can do about it)
LinkedIn groups are an excellent tool — in theory. Active involvement with the right groups has lead to some of my largest and best relationships. However, like many things in theory, it doesn’t take...
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Save Time by Automating Your Social Media
As a small business owner, you are no doubt aware of the time and effort that goes into a strong social media presence. You see the need for and return on developing engagement with your following, but...
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